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ASO guides to help you design app pages that get more installs

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    CASE STUDY
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    CASE STUDY
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E-Commerce ASO Case Study: How Wallapop Increased App Install Conversion Rates by More Than 26%
In this Case Study, we thoroughly review the challenges and strategy we took toward lifting Wallapop’s App Install Conversion Rates by more than 26%.
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    ASO PANEL
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    ASO PANEL
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Uber, Oath, and Zynga Discuss Their Success in ASO Using StoreMaven
App Giants Uber, Oath & Zynga reveal their ASO strategies and how they use StoreMaven to achieve success.
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    ASO PANEL
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    ASO PANEL
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ASO Panel: Why You Need it, How to do it, & What the Future Holds
Watch Adam Rakib, Co-Founder of StoreMaven, discuss the importance of App Store Optimization (ASO) with Amazon’s Audible and M&C; SAATCHI at Adweek.
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    CASE STUDY
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    CASE STUDY
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StoreMaven's ASO Expertise Drives Zynga's Mobile Growth Strategy
Watch Adam Rakib, Co-Founder of StoreMaven, discuss the importance of App Store Optimization (ASO) with Amazon’s Audible and M&C; SAATCHI at Adweek.
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    Storemaven
    Storemaven
10 Killer App Store Tips to Boost Your Conversion Rate
Based on our analyses of over 500M app store user sessions, here are 10 tips to optimize your app store page and boost CVR.
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    APP STORE GALLERY GUIDE
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    APP STORE GALLERY GUIDE
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Apple App Store Gallery: Landscape vs Portrait (Which is Best for Your CVR?)
The Apple App Store Gallery plays a crucial role in convincing Product Page Visitors to install your app, but each orientation alters the visibility of assets and comes with advantages and disadvantages. Learn how Portrait and Landscape Galleries differ and identify which is best for your CVR.
Data never lies.
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    APP STORE GUIDE
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    APP STORE GUIDE
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App Store vs Google Play: Why You Need Separate ASO Strategies
Although the Apple App Store and Google Play both offer app publishers a means to showcase their apps for distribution, each platform differs significantly. Learn how these differences impact App Store Optimization (ASO).
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    CULTURALIZATION GUIDE
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    CULTURALIZATION GUIDE
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Best Practices for App Store Localization and Culturalization
After analyzing 500M user sessions on the App Store and Google Play, we reveal the impact of localization and culturalization, and provide best practices to increase global visibility and boost CVR.
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    WHITE PAPER
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    WHITE PAPER
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iOS 11: The Ultimate App Store Guide
In this extensive guide, we expound all changes made to the iOS 11 App Store in the efforts to help developers tackle these challenges head-on.
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    ITUNES CONNECT GUIDE
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    ITUNES CONNECT GUIDE
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How to Use iTunes Connect to Measure Your ASO Impact
This guide will teach you how to use iTunes Connect App Analytics to measure the impact of your App Store Optimization (ASO) efforts.
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    GALLERY INFOGRAPHIC
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    GALLERY INFOGRAPHIC
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[Infographic] iOS 11 App Store Gallery Guide
This infographic guide details all Gallery assets and format options available on the iOS 11 App Store, as well as the visual impacts of each.
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    PANORAMIC GALLERY GUIDE
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    PANORAMIC GALLERY GUIDE
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How to Design a Panoramic Screenshot Gallery on the Google Play Store
Learn how to design Panoramic Screenshots for the Google Play Store that will encourage visitor exploration and Gallery engagement.
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    PANORAMIC GALLERY GUIDE
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    PANORAMIC GALLERY GUIDE
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How to Design a Panoramic Screenshot Gallery on Apple App Store
Learn how to design Panoramic Screenshots on the Apple App Store that encourages visitor to scroll your App Preview Gallery.
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    LOCALIZATION SETUP
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    LOCALIZATION SETUP
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How to Change iPhone App Store Localization
An essential aspect of app store optimization (ASO) is localization. Here’s a step-by-step guide on how to view different iOS App Stores around the world.
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    APP STORE STATISTICS
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    APP STORE STATISTICS
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App Store Statistics Revealed: What We Learned from Analyzing 500M Sessions
StoreMaven helps you regain control of your marketing funnel by unveiling user behavior statistics based on 500M sessions and 4+ years of analyzing leading developers.
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    CREATIVE ASSET GUIDE
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    CREATIVE ASSET GUIDE
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Complete Guide to Product Page Creative Requirements
It’s not easy to keep track of creative asset restrictions for your App Store Product Page across platforms. Our up-to-date creative asset guide, lists Google Play and Apple App Store requirements all in one place.
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    iOS 11 WEBINAR
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    iOS 11 WEBINAR
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[Webinar] iOS 11 App Store: Everything You Need to Know
In this webinar we expound all changes made to the iOS 11 App Store, share performance stats we recently collected from tests performed on the new iOS 11 App Store, and offer 3 App Store Optimization (ASO) tests to start with.
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    HOLIDAY WEBINAR
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    HOLIDAY WEBINAR
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[Webinar] Holiday and Seasonal App Store Marketing Strategies
This webinar covers everything you need to know about holiday and seasonal App Store Marketing including best practices and what ASO tests to start with.
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    GUIDE
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    GUIDE
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Beyond ASO: The App Store Marketing Guidebook
How top 100 grossing publishers drive mobile growth by designing stellar app store pages
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    WHITE PAPER
    Storemaven
    WHITE PAPER
    Storemaven
What is App Store Optimization?
The beginners guide to ASO
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    GUIDE
    Storemaven
    GUIDE
    Storemaven
How Does App Store Testing Work?
A simple solution for testing app store marketing assets
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    WHITE PAPER
    Storemaven
    WHITE PAPER
    Storemaven
Differences Between App Store and Google Play, and Why You Need to Test on Both
Learn more about the difference between the Google Play Store and App Store
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    GUIDE
    Storemaven
    GUIDE
    Storemaven
How to Design App Screenshots That Drive More Downloads
Understand what elements make the most impact on conversion rates, and how to begin creating a great App Store page
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    GUIDE
    Storemaven
    GUIDE
    Storemaven
How to Create a Great Google Play Page
Understand what elements make the most impact on conversion rates, and how to begin creating a great Google Play page
  • >
    WHITE PAPER
    Storemaven
    WHITE PAPER
    Storemaven
What is Predictive App Store Testing?
Learn how predictive testing can save you money on each app store test
Data never lies.

Our Latest ASO Blog Articles

[Part 1] Search Traffic: How to Use iTunes Connect to Measure the Impact of iOS 11 on Your App Store
Part 1 of our 3-part post on how to collect and analyze data on iTunes Connect in order to determine the impact of iOS 11 on your app marketing performance. This part covers your search traffic and offers useful action items.
iOS 11 App Store Updates and Its Impact on App Discovery
Take a walk through the all-new app discovery journey in iOS 11. We reveal Apple’s motivations and the impact these changes will have on you as a developer.
Target
First Steps in App Store Optimization: Tips from StoreMaven’s Data Analysts
Top 5 App Store Optimization (ASO) tips on how to test your app store marketing assets in order to successfully boost KPIs.
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